§ SEO · Utah 01

Est. MMXIV

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SEO · for Utah businesses.

§ Utah SEO Agency

Utah SEO Agency.

Burnt Bacon is a Utah SEO agency that helps Salt Lake City and Utah businesses rank on Google and get cited by AI engines like ChatGPT, Perplexity, and Gemini. We handle local SEO, technical SEO, content, and ongoing optimization — measured by rankings and leads, not vanity metrics — from our team in South Jordan, Utah.
Google Business Profile
Honest Reporting
Local SEO
glowAIO
Technical SEO
Content
Google Business Profile
Honest Reporting
Local SEO
glowAIO
Technical SEO
Content
Google Business Profile
Honest Reporting
Local SEO
glowAIO
Technical SEO
Content
Google Business Profile
Honest Reporting
Local SEO
glowAIO
Technical SEO
Content

§ Our angle

SEO and AIO under one roof.

Most Utah SEO agencies still treat SEO like it’s 2018 — rank a page, count the click. We treat it like it’s 2026, because it is. People search Google. They also ask ChatGPT, Perplexity, and Gemini. If your business isn’t showing up in both places, you’re invisible to half your buyers.
That’s why we built AIO — AI Optimization into every engagement. Structured data, quotable answer blocks, real expertise on the page. The same work that helps Google rank you is what makes an LLM willing to cite you by name. One agency, one strategy, both surfaces.
We’re not running a content farm or a link-building scheme. We’re a small Utah team writing real pages for real businesses — and watching what AI engines pick up next, so you don’t have to.

§ What's included

What our Utah SEO services include.

Not a menu of add-ons — the baseline for every Utah SEO engagement we take on.

Local SEO & Google Business Profile

Map-pack rankings, GBP optimization, citations, review strategy, and location pages built to win Salt Lake City searches.

Technical SEO audits

Crawlability, Core Web Vitals, indexation, internal linking, and schema. We fix the plumbing before we pour the content.

Keyword research

Real Utah search intent — commercial, local, and informational. We don't chase keywords your customers never type.

On-page & content

Service pages, geo pages, and blog posts written by humans who know your industry. Quotable, useful, and built to rank.

glow

AIO & structured data

Schema, entity markup, and answer formatting so ChatGPT, Perplexity, and Gemini can pull you into their answers.

Honest monthly reporting

Rankings, traffic, calls, and leads — in plain English. No 47-tab dashboards, no jargon, no padding.

Want the deeper rundown on how we approach search? Read the SEO / AIO pillar page. If you also need a site that’s worth ranking, see Web Design and E-Commerce.

§ Local angle

Why local Utah businesses choose us.

There are bigger SEO agencies and there are cheaper ones. We aim to be the one that picks up the phone, tells you the truth, and shows you the rankings.

We know the Utah market

Restaurants, escape rooms, custard shops, contractors, attorneys — we've ranked them along the Wasatch Front since 2014. We know what SLC buyers search for, and what they don't.

Real humans, no outsourcing

Your strategist is the one writing your reports — not a sales rep handing off to an offshore content mill. Pick up the phone, you get the team.

12+ years and counting

We've watched Penguin, Panda, HCU, and the AI shake-up. We don't chase loopholes; we build SEO that survives the next algorithm update.

§ Where we work

Areas we serve.

We’re headquartered in South Jordan and handle SEO for businesses across Salt Lake City, the Wasatch Front, and Utah County — Sandy, West Jordan, Draper, Murray, West Valley City, Lehi, Provo, and Park City included. If you’re a Utah business trying to rank, we can help.
Salt Lake City
South Jordan
Sandy
West Jordan
Draper
Murray
West Valley City
Lehi
Provo
Park City

§ How we work

Our SEO process.

Five steps. No retainer-and-pray. The same way we’ve ranked Utah businesses for over a decade.

01

Audit

We dig into your current rankings, traffic, technical health, and AI visibility. You get a free video walkthrough — yours to keep either way.

02

Strategy

Keyword targets, content roadmap, technical priorities, and AIO plays — written in plain English with the why behind each one.

03

On-page & technical fixes

Schema, internal linking, Core Web Vitals, GBP setup, and the on-page work that moves rankings fastest.

04

Content & links

Service pages, geo pages, blog posts, and earned mentions written for humans first, optimized for Google and AI engines second.

05

Report & iterate

Every month: rankings, traffic, leads, what we shipped, what's next. No padding, no jargon, no surprises on the invoice.

More on the philosophy behind it lives on the SEO / AIO page. Want background? Our blog covers AIO vs SEO and Google Business Profile in plain language.

§ Receipts

What our clients actually say.

Real Utah businesses. Real results.
Burnt Bacon redesigned our entire site and our organic traffic doubled within 6 months. Craig and his team are the real deal — professional, communicative, and they actually deliver.

Nielsen's Frozen Custard

OWNER

We've worked with other web agencies before and none of them came close to the level of communication and results we got with Burnt Bacon. Highly recommend.

Alcatraz Escape Games

MARKETING LEAD

They built our site from scratch and handled everything — design, setup, and SEO. Best investment we've made in our online presence.

The Break Grill

OWNER

§ Questions

Frequently asked questions.

How much does SEO cost in Utah?
Most ongoing SEO engagements are a monthly retainer scoped to your goals and competition; we quote after a free audit so the price matches the work.
Most Utah businesses see meaningful movement in 3–6 months, with compounding gains after that. Local SEO can move faster than competitive national terms.
AIO (AI Optimization) structures your pages so AI search engines cite you, not just Google. We build it into every SEO engagement.
Yes — local SEO, Google Business Profile optimization, citations, and reviews are core to what we do for Utah businesses.
Transparency, real humans you can reach, and reporting tied to leads and rankings rather than vanity metrics.

§ Pair it with

Beyond Utah SEO.

SEO / AIO Pillar

The full method — search and AI optimization, end to end.

Salt Lake City Web Design

Custom sites built for SLC businesses, ready to rank.

Web Design

Hand-coded WordPress and custom builds with SEO baked in.

E-Commerce

Shopify Certified Partners building stores that actually sell.

§ Ready when you are

Ready to rank in Utah?

Free video audit of your current SEO and AI visibility — yours either way. We’ll tell you what’s working, what’s broken, and what would move the needle next.

— or —

Mon–Sat, 9AM–5PM